Service · Campaign Management
SMS campaign management, done for you
A planned, segmented SMS calendar, written, scheduled, and reported on by us, so every promotional send has a reason to exist.
A good SMS campaign is not a blast. It is the right message to the right segment at a moment that matters: a launch, a restock, a closing window. We own that calendar end to end so your team stops improvising sends the morning of, and starts shipping a tested plan that pays.
What campaign management includes
- A rolling 30-day calendar:promotions, launches, back-in-stock, seasonal, and replenishment sends mapped to your merchandising plan.
- Segmentation:sends split by purchase history, engagement, and location, so a VIP and a never-purchased subscriber never get the same text.
- Copy and links:written per segment, with branded short links and a compliant STOP line in every message.
- Scheduling around country rules:France, for example, blocks marketing SMS on Sundays, public holidays, and between 22:00 and 08:00; we schedule to the destination.
- Reporting:a monthly readout tying each send to attributed revenue, click rate, delivery, and opt-out.
Why campaigns beat batch-and-blast
In Omnisend's 2025 dataset, SMS campaigns clicked at 12.39% against 0.74% for email, about 17 times higher. That reach is the opportunity and the risk: send carelessly and opt-outs pass the 2% "critical" line Klaviyo flags. Segmentation is what keeps the click rate high and the unsubscribe rate low.
How a typical month runs
- We agree the month's offers and key dates with your team.
- We build segments, write copy, and load sends with branded links.
- We A/B test the offer or timing on the larger campaigns.
- We send, monitor delivery and opt-outs live, and report on revenue.
Campaign management pairs naturally with always-on SMS automation flows, and every send rests on the consent and sender-ID work in compliance and deliverability.
FAQ
Campaign management questions
How many SMS campaigns should I send per month?+
Who writes the campaign copy?+
How do you measure campaign results?+
★ FREE SMS AUDIT ★
Want a campaign calendar that actually converts?
Book a free 20-minute audit. We will look at your list, your flows, and your consent setup, then tell you the three changes worth making first.