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Pricing

Simple retainers, costs passed through

One retainer for the work, message costs at carrier cost. No setup fees, no markup on sends, no long contract.

Launch

New to SMS or under ~5k subscribers

€1,200/mo

  • Consent + sender-ID setup (GDPR, ePrivacy)
  • Core flows: welcome, abandoned cart, post-purchase
  • 2 segmented campaigns per month
  • Monthly performance readout
Get a free audit

Most popular

Growth

Scaling brands running a full calendar

€2,400/mo

  • Everything in Launch
  • Full campaign calendar (6–10 sends/mo)
  • Automation suite + advanced segmentation
  • A/B testing and quarterly strategy review
Get a free audit

Scale

Multi-market or multi-brand programs

Custom

  • Everything in Growth
  • Multi-country sender IDs + localisation
  • US expansion: A2P 10DLC registration
  • Dedicated strategist + shared Slack
Get a free audit

Retainers cover strategy, copy, build, and reporting. Message costs are billed at carrier cost. EU SMS runs roughly €0.04 (UK) to €0.09+ (Germany, Italy) per message depending on destination.

What you are actually paying for

The retainer buys a specialist who owns the channel: someone writing copy for each segment, building flows, registering sender IDs where countries like Spain require it, and reporting in euros. Message costs stay separate and at cost, because marking up carrier fees quietly turns your growth into our margin — and that is the wrong incentive. Compare what each service covers, or read how we work.

FAQ

Pricing questions

What is included in the retainer?+
Strategy, segmentation, copywriting, build, scheduling, and monthly reporting. The retainer is the work; message costs are separate and billed at carrier cost so there is no markup on your sends.
How much do the messages themselves cost?+
EU SMS is priced per destination country. On Twilio’s public rates that runs from roughly €0.04 per text in the UK to about €0.09 or more in Germany and Italy. We bill these through at cost, with no margin added.
Is there a long contract?+
No. We work month to month after an initial 90-day setup period. The account, list, flows, and consent records are always yours — if you leave, everything stays in your platform.

★ FREE SMS AUDIT ★

Want texts that get opened and bought from?

Book a free 20-minute audit. We will look at your list, your flows, and your consent setup, then tell you the three changes worth making first.